Monthly Archives

March 2019

Red Bull and Grime
Brand StrategyMedia Research
18/03/2019

Meet the Clever Clash-ologists: Red Bull and Grime Music

In 2007, David Cameron made headlines by blaming Grime music for knife crime. Ten years later this genre has become a widely accepted part of mainstream British culture. With its new-found popularity, Grime is now ripe for bandwagon-jumping brands: Nike and Adidas, for instance, have all created campaigns in the…
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women-of-the-world-festival-2019
Media Research
13/03/2019

3 Big Takeaways from the Women of the World Festival 2019

This year, The Women of the World Festival celebrated its ninth year of highlighting the achievements of women and unpacking the obstacles that stop them from reaching their full potential (you can read a bit more about the festival here). To get involved in this powerful and important conversation, Hook…
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