July 2019 - Hook Research

Creator Conversations Kids Media

18/07/2019

Christopher Renshaw on Composing Music for Kids Media

Here at Hook Research we have been taking a closer look at the exciting landscape of youth audio (kids music, podcasts, smart speakers and audiobooks) and asking creatives in this industry to give us their take on what it's like to create content for kids. At The Children's Media Conference…

Media Research

10/07/2019

Every Classic TV Show Needs To Have These 10 Things

As viewers we are continually told that we are living in a golden age of TV. We have more, better shows than ever before – at least if you believe the critics. However, with so much quality on our screens how do we divide a ‘classic’ TV show from one…

Hook News Kids Media

10/07/2019

The Future of Kids Audio – a chat with the BBC, Sony Music, & Penguin

Last week we here at Hook Research headed to the Children’s Media Conference 2019 to host a panel that explored the impact of kids audio content – podcasts, smart speakers and audio books – on the youth media space with experts from across the industry. Our expert panel consisted of:…

Creator Conversations Kids Media

01/07/2019

Eric O’Keeffe (Host of ‘What If World’) on Creating Great Podcasts for Kids

As part of our research into podcasts for kids (and other types of kids media), Hook Research have been reaching out to kids podcast creators around the world - asking them about their experiences creating and running audio products aimed at younger audiences. We recently managed to catch up with…

Christopher Renshaw on Composing Music for Kids Media

Every Classic TV Show Needs To Have These 10 Things

The Future of Kids Audio – a chat with the BBC, Sony Music, & Penguin

Eric O’Keeffe (Host of ‘What If World’) on Creating Great Podcasts for Kids

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