by Nick | Oct 31, 2023 | Audience, Content, Media Research
It’s Autumn which only means one thing – Married At First Sight (MAFS) UK on E4. Whilst undeniably entertaining, MAFS crystallises a point about dating and life made by Oliver Burkeman in his book Four Thousand Weeks. That point is that people should be more... 
by Sarah Wakeling | Oct 18, 2023 | Kids Media
In the vast universe of superheroes, one name stands out as an emblem of relatability, resilience, and redemptive power: Spider-Man. So, it makes sense that he’s the cultural phenomenon we have chosen as this months Hook Top Trump! Since 1962, Peter Parker’s... 
by Nick | Oct 18, 2023 | Media Research, Social Media
When Big Brother launched last century it was totally new and authentic. Contestants had no idea that Big Brother would pull in huge audiences, and acted accordingly: some contestants were comfortingly humdrum feeding chickens and reading books; and some, like Nasty... 
by The Hook Team | Sep 11, 2023 | Kids Media, Teen & Youth
As promised, following our recent post and in response to The Guardian’s top 50 kids’ shows to binge over the summer… we have the non-animated male leads. A lot of tough choices and some disagreements here at Hook Towers… especially over The... 
by Nick | May 2, 2023 | Media Research
The return of Succession (and Logan Roy) has coincided with Fox News (and Rupert Murdoch) going on trial for defamation (in effect conspiring to give out false information about the result of the 2020 US Election). These two media events combined makes it feel like...
